Agency Comparison
2021.AI vs Dear Future
Two top-rated AI Consulting agencies in Copenhagen.
Comparison updated · Newest review
Side by side
Published data on both agencies. Where one side measurably differs, the dot marks it: the higher score, the lower published rate, the larger team, the more recent review. Which of those is an advantage depends on your brief.
| Attribute | 2021.AI | Dear Future |
|---|---|---|
| Editorial score | Higher score: 64/100 | 61.8/100 |
| Hourly rate | €130-175/hr | Contact for rates |
| Team size | 50-249 | 50-249 |
| Location | Copenhagen, Denmark | Copenhagen, Denmark |
| Founded | 2016 | 2005 |
| Last reviewed | Sep 3, 2026 | More recent review: Sep 9, 2026 |
What we said about each
Our take on 2021.AI
Four named clients show completed AI systems, not pilots: a GRACE-platform virtual assistant answering patient questions live at Rigshospitalet, a computer-vision proctoring system deployed for Prometric, a recommendation engine BetterNow expects to lift average campaign performance by about 45%, and 20-plus forecasting models that improved Maersk Tankers' freight-price accuracy by 20%. Every one of these systems runs on 2021. AI's own GRACE platform, so the technical narrative centers on…
Reviewed Sep 3, 2026
Read the full assessment →Our take on Dear Future
This is the most measured portfolio in the Copenhagen roster. For Bonnier Publications, customer data from the CRM, Google Analytics and the newsletter platform was consolidated into BigQuery, a purchase-propensity model segmented 33. 3 million users into five groups, and the segments were activated directly in search and display: 53 percent growth in digital subscription sales, 18 percent higher conversion, 327 million predictions generated.
Reviewed Sep 9, 2026
Read the full assessment →Best for
Where each agency measurably leads on the published data — team capacity, declared specializations, editorial scoring, and rates where both publish them. Use these to match an agency to your project priorities.
Choose 2021.AI if you need
- disclosed specialization in FinTech / Public Sector
- broader service offering — also covers Generative AI
- a higher overall editorial score
Choose Dear Future if you need
- disclosed specialization in E-commerce / SaaS & B2B
- broader service offering — also covers AI SEO
Strengths and watch-outs
Both upsides and risks, straight from our editorial assessments.
2021.AI
Strengths
- Client testimonials come from named executives, including Maersk Tankers' Chief Digital Officer and BetterNow's CEO, not anonymous quotes.
- The Rigshospitalet assistant explicitly uses retrieval-augmented generation over clinically approved sources, with every response logged for traceability.
- Founded in 2016 with offices across five countries and 65-plus staff, more institutional depth than a single-city boutique.
Watch-outs
- Ask whether your project would run on GRACE's standard workflow or require custom architecture outside the platform.
- The 84%-auto-routed email system and its 80% time-saving figure belong to an anonymized regulatory authority—ask for a speakable reference before treating that number as typical.
- Rates aren't published on the agency's site—confirm current pricing directly rather than relying on the directory's listed range.
Dear Future
Strengths
- Outcomes are published with the mechanism attached—33.3 million users into five segments, 327 million predictions, 53 percent subscription growth for Bonnier Publications
- The data path is named on each engagement: CRM, analytics and platform data consolidated into BigQuery before any model is trained
- Twelve case studies, every one with a named client, spanning media, retail, healthcare and education
Watch-outs
- The work sits on commercial first-party data—if your problem needs a model trained on something else, ask for that engagement specifically
- The Pandora case is activation of a model the client already had; check which of your candidates' studies are modeling and which are adoption
- Trading since 2005 under a former name and rebranded recently—confirm which team carried over and who would staff you
Service coverage
Where the two overlap, and where each covers ground the other does not.
Industry coverage
Where the two overlap, and where each covers ground the other does not.
Pricing math
What a 12-week engagement at one full-time equivalent (~480 hours) costs at each agency’s published rate. An arithmetic projection, not a quote — real scopes move with seniority mix and team shape.
2021.AI
Rate: €130-175/hr
€62,400–€84,000
Dear Future
Contact for rates
Only 2021.AI publishes a rate, so there is no gap to measure. Dear Future quotes per engagement — ask for a rate card early, since a comparison that starts on scope and ends on price tends to end late.
Frequently asked questions
- Which scores higher overall, 2021.AI or Dear Future?
- 2021.AI scores 64/100, 2.2 points higher than Dear Future at 61.8/100. Both portfolio quality and business credibility feed into the score — see our methodology for the full breakdown.
- When should I consider both 2021.AI and Dear Future?
- Consider running parallel discovery briefs with 2021.AI and Dear Future if your project spans multiple workstreams, you want competitive proposals to compare scope and approach, or you're undecided between the specialization angles each brings (see the Best for cards above). Most engagements ultimately go with one — but the parallel-brief phase is a low-cost way to validate fit.
Read the full reviews
A side-by-side is a starting point. The full assessments carry the portfolio analysis, documented engagements, and the evidence behind every strength and watch-out above.