FELD M
Munich, Germany
About
FELD M is a Munich data consultancy covering analytics, data engineering and privacy, with a data-science practice building predictive and classification models.
Our Take
The data-science evidence is two engagements: a propensity model producing subscription forecasts for a media company on Adobe and Azure, and a machine-learning document classifier in healthcare.
Both are anonymized, and the named clients—Der Spiegel, Media Markt, SBB, Hugo Boss, bexio—sit on the analytics, tracking and consent side of the practice rather than the AI side.
That split is the thing to understand before engaging: this is a data and marketing-technology consultancy with a data-science team inside it, not an AI firm.
Best for organizations whose AI ambition is downstream of a measurement problem—the analytics, tracking and data-quality work here is the deeper of the two practices.
Key strengths
- Twenty years of analytics and marketing-technology work, with named enterprise clients on it
- Privacy and consent is a published specializm, which matters when the model needs first-party data
- GenAI and prompt-engineering training offered alongside delivery
Good to know
- Only two published engagements are data science, both anonymized—ask what the AI team has shipped recently
- The named-client work is analytics rather than AI; do not read the logo wall as AI delivery evidence
Reviewed by Gabor Kiss
Founder & Curator, AIAgencies.eu · Aug 4, 2026
Based on the agency's publicly available portfolio. Own this agency? Claim your profile to provide additional context or request a review update.
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